We buy hotels we never plan to sell.
Ber & Co is a hospitality investment house backed by Catalysis Capital Management, a family office providing long-term, evergreen capital.
We acquire distinctive hotels across the Southwestern United States with untapped potential and hold them, by design, without a maturity date.
30 to 70 keys
A small portfolio, owned for the long term.
Ber & Co targets underperforming, undercapitalized and underdeveloped properties where strategic investment and hands-on asset management can drive meaningful growth. Our approach combines thoughtful repositioning, operational improvement and disciplined capital deployment.
Because our capital is permanent, we are not managing toward an exit. We invest in design, operations and the fabric of each property's community with a horizon measured in decades.
What we acquire.
| Room count | 30 to 70 keysThe scale at which boutique character and operational depth balance. |
|---|---|
| Independence | Independent hotelsA distinct identity or heritage, free of restrictive brand mandates. |
| Geography | The Southwestern United StatesHigh-barrier-to-entry markets where each property is irreplaceable. |
| Situation | Underdeveloped or underperforming assetsRoom to deploy capital, improve operations and unlock long-term value. |
| Counterparties | Owners, operators and brokersSeeking a long-term, permanent-capital buyer. |
Four commitments.
- i.
Permanent capital
Evergreen liquidity from Catalysis Capital Management removes the pressure of short-term exit cycles.
- ii.
Regional focus
Irreplaceable coastal locations where scarcity meets demand, and local expertise creates value.
- iii.
Operational depth
We work asset by asset: renovation, positioning and day-to-day operations, rather than oversight from a distance.
- iv.
Disciplined underwriting
Conservative underwriting so each acquisition carries significant intrinsic value from day one.
Leadership.
Adrien Berkowicz
Adrien brings together hospitality, real estate and finance experience to invest in boutique hotels with character and strong fundamentals. Most recently at Mews, he led strategic partnerships with independent and boutique hotel groups across Europe, working closely with owners and operators on technology, distribution and hotel performance.
A University of Texas at Austin graduate and Division I tennis player, he pairs a disciplined, performance-driven mindset with a sharp eye for value.
Mary Lynn Pyle
Mary Lynn is an interior designer with experience across residential and hospitality projects, from ground-up builds to remodels. Her work spans private homes in Los Angeles, Malibu and Greenwich, as well as some of the best-known names in members' club hospitality.
As a member of the Soho House design team in New York, she worked on the design of Soho House São Paulo, contributed to other new houses, and helped refresh Dumbo House. At Ber & Co she leads the repositioning of each property.
At Ber & Co, we are building a unique portfolio of boutique hotels that are carefully curated, beautifully designed and appointed, and exceptionally managed for the long-term.
info@berandco.com+1 (949) 375-0982
Newport Beach, California